For the discussion forum by Microsoft, see Channel 9 (website).

National Television Network


National Nine Network



In 1970, Nine Network adopted this classic logo. The logo is a modern "9", with nine dots to the left of it. For broadcasts in Black & White, the entire logo is in white.

Starting in 1975, when the network began broadcasting in colour, the logo colouring was changed to yellow, the background is blue, and "LIVING COLOUR" was added below the logo.


In 1977, the dots were taken off the logo, but only for on-air station idents.

Nine Network


In 1997, the dots were changed to spheres, but these spheres returned to dots as a new on-air ident package was created by Velvet Mediendesign in 2001.

In September 2002, the dots were changed back to spheres as well as the 9 becoming 3D for their '7 colours for a 7 days' presentation package.


In January 30, 2006, the network and its affiliates relaunched their logos to coincide with Nine's 50th anniversary. The iconic '9' numeral was reworked with a few rounded corners eliminated in the process. The logo uses a 2D blue cube with the new '9' inside it, which saw the removal of the nine dots again. The graphics package used during that time was designed by Bruce Dunlop Associates.

In May 2007, Nine partially relaunched the nine dots, which is visible in every second surface of the box.


As a part of a major relaunch, Nine Network completely reinstated the nine-dots logo on January 14, 2008. The dots are represented by translucent 3D discs during that year. The music used throughout the network's idents and promotions was "Smile"' by The Supernaturals.

This time, these dots are now a bit bigger and the "9" of the previous logo continues. It was only used in Sydney, Melbourne, Brisbane and Darwin markets.

However, it was not revived on the Perth and Adelaide stations because they were both owned by WIN Corporation at that time and WIN Television, a Nine affiliate, decided not to revive the dots due to affiliation disagreements.


In January 2009, the dots are once again 2D as part of a brand refresh and short-lived presentation which lasted until September 2009.


Later on September 2009, the dots are changed to spheres yet again when the network's current slogan Welcome Home was launched. The dots were made smaller, like the old logo.

In March 2010, the dots were reinstated in both Perth and Adelaide.


In April 2012, Nine Network's identity changed, applying the logo in different colours such as red, green, purple and more. It is also reminiscent of the 2002 ident package.

Coincidentally, the identity was launched a decade after the launch of the aforementioned ident package.



On 2 September 2018, following a $750.7 millon aquisition by DHX Media, the network updated their logo used since their inception during January 2008. This time the dots became squares, and the modern "9" replaced round edges with sharp edges. Template:FreeTV Australia

DHX Media
DHX Studios

Epitome Pictures | 495 Productions | Random House Studio

DHX Media UK
Talkback | Thames | Boundless | Retort | Newman Street | Euston Films | Shotglass Media

DHX Television
Family Channel | Family CHRGD | Family Jr. | Télémagino

Nine Entertainment Co.
Television channels: Nine Network (HD) | NBN Television (HD) | 9Go! | 9Gem | 9Life | Extra

Other: Nine News | Wide World of Sports | | 9Now | 9GoKids | Pedestrian.TV | Stan1

A24 (Decode) | UKTV (10%)2 | DHX Brands | DHX Distribution | Copyright Promotions Licencing Group | WildBrain

Predecessor companies
Primary: Halifax Film Company | Decode Entertainment

Secondary: Studio B Productions | DIC Entertainment | Cookie Jar Group | Ragdoll Productions | Nerd Corps Entertainment | FremantleMedia (Australia | North America)

Cookie Jar TV | Cookie Jar Toons | FilmFair | Coliseum Entertainment | All American Television | Alomo Productions | Crackerjack Productions | Grundy Television (Reg Grundy Productions) | LBS Communications, Inc. (Others) | Mark Goodson Productions (Mark Goodson-Bill Todman Productions) | Reeves Entertainment | Talkback Thames | Carruthers Company | Scotti-Vinnedge Television | Spring

1Joint venture with Fairfax Media.
2Co-owned with BBC Studios (50%) and Discovery, Inc. (30%).

DHX Media